In order to plan strategically, you must have a comprehensive understanding of your environment, including your position in the market as well as that of your key competitors. The Market Assessment will become the foundation of all strategic planning efforts.

How We Assist:

HealthGroup West will conduct a comprehensive Market Assessment to give your organization valuable insight into:

  • National and local healthcare environment
  • Your market demographics and community health profile
  • Utilization and demand for key services
  • Hospital utilization
  • Physician manpower planning
  • Your market share and competition
  • Your potential market by volumes

Clients receive a written report that includes specific findings, conclusions and recommendations based on the analysis and defines the potential market in practical terms. The Market Assessment becomes an important tool in program development and the development of subsequent strategic plans.